After thinking long and hard about promotional incentives we decided our clients really did not need another pen, pencil, note pad or usb dongle digital oojamaflip. Life is too short. So we decided to tempt our clients with a real carrot. ADM are taking part in the Adopt a Seed scheme run by the Millennium Seed Bank. ADM will offer any client placing a new order a chance to adopt their own seed. Okay it is a very small contribution but every seed counts.
The Millennium Seed Bank partnership is a project of the Royal Botanic Gardens, Kew. All species which are listed as part of the Adopt a Seed, Save a Species campaign are species of which seeds have already been banked, both at the Millennium Seed Bank (MSB) at Wakehurst Place in Sussex and in their country of origin.
By Adopting a Seed you are making a contribution to the ongoing costs of maintaining the Millennium Seed Bank so that it remains an important resource for the conservation of the world’s plant species. In order to recognise your contribution you will will send you an adoption pack. You will be one of many who adopt a seed but together we will have played a small part to ensure the future not just of that species but of the 10% of the world’s species that we have already banked, as well as the next 15% of the world’s plant species that we intend to bank in the next 10 years.